April 30, 2005
Enron Movie's PR Flacks: Not the smartest guys in the room
I just read John Gorenfeld's post about his dealings with Special Ops Media, the PR firm pushing the new film Enron: The Smartest Guys In The Room. As is clear from his post they are going about this all wrong, but I've got some info of my own. I promised the people involved I wouldn't name names but hassling bloggers isn't the only strategy going on here. Someone involved with the film is approaching people trying to get them to start a blog about Corporate Crime that would focus heavily on their movie. Of course they would buy a huge chunk of ads on the blog to support it as well. Heavy handed tactics and shady approaches like this are not the way to get good blog press, and it's pretty ironic that a movie about bad corporate behavior would be the test case for just what not to do.
Posted by sean on April 30, 2005 10:12 AM |
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